What can we know
about our client
at each stage?
Data & Artificial Intelligence (AI) provides a trusted, single view of a
customer’s name, address, contact information, gender, and interactions
with a business. The view can include information about purchase history,
billing, service issues, social presence, and channel preferences. Businesses
can use this data to inform engagement strategies, customer journey steps,
communications, personalized offers, and deliveries. A Customer 360 view
enables organizations to derive value, achieve sustainable competitive
advantage, and maximize new customer acquisition opportunities.