Mexico's AI market is growing at a pace few industries have seen before. Recent data shows Mexico is among the three Latin American countries with the highest investment in enterprise AI adoption, and the number of companies claiming to be "implementing AI" doubled between 2024 and 2026. But that growth brings a problem almost no one discusses openly: most enterprise AI initiatives never make it to production. They stay stuck in pilots, proofs of concept, demos that impress a

There's a widespread belief about personal branding: that it's something you build when you decide to "go out and sell your image" on social media. That it's for influencers, for people actively job hunting, or for those who have something extraordinary to show. That belief is one of the most costly misunderstandings a professional can have today. Your personal brand doesn't start when you open LinkedIn. It starts in the first meeting you take part in. In the way you respond

There's a moment in many developers' careers that feels like an achievement and a trap at the same time. You get offered the tech lead role. Or you simply start taking on those responsibilities without anyone officially announcing it. Overnight, the work you used to do, writing code, solving technical problems, shipping features, is no longer enough. And nobody explained exactly what's expected of you now. Welcome to one of the most poorly documented transitions in the tech w

Decades later, neuroscience and cognitive psychology are arriving at a different conclusion. Video games aren't the opposite of learning. In many cases, they're one of the most sophisticated learning environments that exist. And if you grew up playing, you probably developed skills you use every day now without knowing exactly where they came from. As with any human activity, abuse has real consequences. But abuse and use are different things, and confusing the two has cost d